Custom Web Development in Jacksonville
Some websites are fairly straightforward.
Others need to handle complicated content, ecommerce, integrations, custom workflows, large amounts of data, unusual administrative requirements, or functionality that does not come packaged neatly inside a theme.
We build new websites, rebuild existing ones, develop custom functionality, work extensively with Shopify and WordPress, and step into projects that need more technical flexibility than an off-the-shelf website can provide.
Technical Web Development
Shopify, WordPress, and custom application development engineered for businesses in Northeast Florida and nationwide.
- Custom WordPress & ACF development
- Shopify Liquid, apps & ecommerce builds
- Custom APIs, directories & workflows
- Complex rebuilds & migration protection
- Inherited website takeover & support
Website development based on what your business actually needs
There are plenty of ways to build a website. The more important question is what the website needs to do after it launches.
Those answers tell us much more than starting with a favorite theme or technology.
Our primary development platforms
We choose the platform based on what your project needs rather than forcing every website into the same box.
Shopify Development
Designed specifically for businesses where ecommerce is central. We build custom Shopify stores that go far beyond standard theme setups.
- Custom Liquid theme design & development
- Complex product catalogs & dynamic filtering
- Metafields & structured product information
- Klaviyo, ERP, inventory & shipping integrations
- Ecommerce migrations & conversion tracking
WordPress Development
Maximum flexibility when a business needs custom content structures, editorial control, complex integrations, or unique portal features.
- Custom theme development without bloated page builders
- Advanced Custom Fields (ACF) & Custom Post Types
- Intuitive, stress-free admin editing experience
- Custom plugins, lead workflows & API connections
- Memberships, directories & gated customer portals
Shopify or WordPress?
Shopify makes sense when ecommerce, inventory, payments, and fulfillment drive the business. WordPress is ideal when content flexibility, publishing workflows, custom post types, and bespoke functionality take priority. If a platform creates unnecessary complexity for your goals, we will tell you upfront.
Custom website functionality
When a project goes beyond the limits of standard templates and plugins, we build the exact technical features required.
Searchable Directories & Advanced Filtering
Multi-attribute facet search, location filtering, instant AJAX results, and custom taxonomy relationships for complex catalogs.
Account Dashboards & Gated Content
B2B customer portals, membership access tiers, custom profile management, and role-based document libraries.
Calculators & Interactive Tools
Dynamic pricing calculators, custom quote generators, interactive product builders, and conditional multi-step application forms.
API Data Feeds & Synchronizations
Retrieving external inventory data, syncing live pricing, connecting custom mobile app endpoints, or pushing data into proprietary ERPs.
Automated Lead Routing & Workflows
Routing submissions conditionally by geographic territory, service line, or deal size directly into CRM pipelines.
Tailored Content Management Interfaces
Clean administrative interfaces structured with ACF and reusable modular blocks so your team never has to touch raw code to make updates.
Rebuilding existing websites & taking over inherited code
A new project does not always start with a blank slate. We specialize in protecting accumulated equity during rebuilds and untangling existing systems.
Rebuilding Without Losing What Works
A redesign can create serious problems when development focuses exclusively on visual appearance. An established site already has search rankings, years of content, customer accounts, form webhooks, and tracking tags.
We protect URL structures, plan 301 redirects, migrate data safely, and preserve accumulated SEO equity during launch.
Taking Over Sites Built by Someone Else
Many websites we support were created by another agency, freelancer, or internal team who is no longer available. We are comfortable auditing unfamiliar code, plugins, hosting, and databases before making changes.
We do not assume every issue requires a rebuild. Sometimes a site simply needs someone willing to figure out how it works.
Our web development process
A structured, senior-led progression from architecture through deployment and ongoing support.
Understand Requirements
We clarify business goals, content needs, technical constraints, and systems that must communicate.
Plan Architecture
Page structure, content models, database relationships, URL structure, and integration specifications.
Design & Development
Custom theme engineering in Shopify Liquid or WordPress PHP, testing real workflows as we build.
Content & Migration
Preserving established URLs, mapping 301 redirects, and migrating products, records, and media safely.
Rigorous Testing
Verifying forms, checkout, responsive breakpoints, page speed, tracking pixels, and administrative ease.
Launch & Ongoing Support
Seamless production deployment with ongoing technical assistance, maintenance, and future feature growth.
Frequently asked questions about web development
Common questions about platforms, custom functionality, rebuilds, and inherited sites.
Do you build new websites?
Yes. We build new websites from scratch as well as redesign and rebuild established ones. Our primary development work includes Shopify, WordPress, ecommerce catalogs, custom functionality, and system integrations.
Do you build Shopify websites?
Yes. We design, develop, customize, migrate, and support Shopify stores. For Shopify-specific projects, our dedicated Shopify Development Jacksonville service covers our ecommerce capabilities in greater detail.
Do you build WordPress websites?
Yes. We build custom WordPress websites and work extensively with ACF, custom post types, custom plugins, integrations, and administrative workflows. We also support existing WordPress sites we did not build.
Can you take over a website another company built?
Yes. We regularly work with inherited websites. The amount of investigation required depends on the complexity of the existing code, but working with unfamiliar setups is a routine part of our development and support services.
Can you build custom website functionality?
Yes. That may involve custom WordPress development, Shopify Liquid/app integration, REST APIs, custom administrative tools, or database workflows tailored to your operational needs.
Can you connect the website to our CRM or another business system?
Yes. We provide custom integration and automation work involving APIs, webhooks, CRMs (HubSpot, Salesforce), Zapier, Make, and backend databases.
Do you provide ongoing support after launch?
Yes. We can remain involved for ongoing technical support, development, SEO, integrations, security updates, and feature additions as your business grows.
Have a Website Project That Doesn't Fit Neatly Into a Template?
Tell us what you are trying to build, what you already have, and where the complicated parts are. We can help determine what platform and development approach make sense before the project gets unnecessarily difficult.
Inheriting a broken or undocumented website from a previous developer?
Request a Technical Website AssessmentProject Inquiry Received
Thank you for reaching out. We have received your web development inquiry and will review your project requirements.
- We review your goals, platform preferences, and custom requirements.
- We determine whether an initial technical discovery or proposal is best.
- We follow up with honest recommendations and a clear roadmap.